The new SPRO Speed Demon crankbait lip design creates a tight hard action that generates an eye-catching flash and a distinct vibration that triggers a strike in hungry fish. The Speed Demon is the brainchild of Major League Fishing bass angler Dean Rojas, who wanted a crankbait for aggressively fishing depths of 3 to 5 feet, and the 3/8-ounce, 55mm (2.2 inches) long Speed Demon excels in these conditions. As intended, a fast retrieve generates the hardest action and covers a lot of water — perfect for finding hungry fish. Slowing the retrieve dampens its wobble slightly and is a better tactic for sluggish fish. The new crankbait features super-sharp Gamakatsu trebles. MSRP: $13.99. Contact: www.spro.com