ATA’s Innovation Zone Showcases New Products At Trade Show

The ATA Trade Show's Innovation Zone features 28 up-and-coming archery companies and entrepreneurs who are making great strides in advancing the industry.

ATA’s Innovation Zone Showcases New Products At Trade Show

The 2017 ATA Trade Show is upon us, and while well-known retailers and manufacturers have exciting product news to share, there are lots of new, innovative hunting products making their debut to the industry this week.

That’s why the ATA created the Innovation Zone (IZ) in 2010 — to help young, innovative companies and entrepreneurs gain some attention from industry members. While they may not be far enough along to invest in a booth, they are eager to show off their inventive new products on or near the show floor.

ATA recently collected a list of eight can’t-miss IZ exhibitors and their innovations. Here are some we’re excited to see this week in Indianapolis.

1.  Seek Thermal Compact Infrared Cameras

Courtesy of Seek Thermal

Courtesy of Seek Thermal


Seek Thermal manufacturers affordable, high-performance thermal-imaging cameras, and it plans to showcase its new product line at the ATA Trade Show. What makes these cameras so cool is that they can be plugged into any iOS or Android phone to yield reliable performance when scouting and tracking anywhere from 50 to 400 yards. The CompactPRO thermal-imaging camera features 76,800 measurement pixels and a thermal-sensor array of 320x240.It is an entry-level camera that helps hunters instantly connect after detecting game. Additionally, the Seek RevealXR FastFrame combines an extended-range thermal-imaging device and high-performance 300-Lumen LED light into one hand-held device. All Seek Thermal thermal-imaging cameras cost less than $500. Check out Seek Thermal’s line of thermal-imaging cameras in the Innovation Zone at booth IZ-12.

2.  E-Z-V Bow Sight


Courtesy of Venator Gear

Venator Gear’s E-Z-V Bow Sight uses algorithms and geometry to frame the game animal’s vitals within a “V” formation, eliminating the need to range its distance with a pin sight or range finder. All you have to do it frame the animal’s rib cage inside the V and shoot. This revolutionary design encompasses the width of the vitals region and matches the elevation of your bow’s trajectory path to automatically provide the correct hold. The V configuration also eliminates to need for fiber optics, making this sight more sturdy and less fragile. Stop by Venator Gear’s booth in the Innovation Zone at IZ-14 to learn more.

3.  Higher Level 21.5 Archer Climbing Stand


Courtesy of Buckhorn outdoor Products

The Higher Level 21.5 Archer by Buckhorn Outdoor Products is a cable-style climber identical in size and shape to the Equalizer climber, but it’s 8 ounces lighter and includes a patented gear-leveling crank assembly. Accordign to the ATA, this leveler provides 12 inches of cable adjustments to accommodate 11 inches of change in the tree’s diameter as you climb, eliminating the need to attach the treestand at extreme angles to begin your ascent. Anyone who chooses to upgrade to the Elite model will receive an adjustable backrest assembly with a cushioned bench seat. For more information, visit booth IZ-13 in the Innovation Zone.

Make sure to stop by the Innovation Zone, located in Exhibit Halls I and J of the Indiana Convention Center in Indianapolis. The Zone is sold out this year and features 28 exhibitors who will be showcasing their new, innovative archery products.


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