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The new online experience, which kicked off Novemeber 1st, offers users stunning graphics, more videos, a user-friendly “Find a Measurer” feature and improved storefront.

With pro-gun governors in charge of several key states and Republicans holding a majority in Congress, advocates say outdoor enthusiasts have a lot to celebrate on Nov. 5.

Recent Hollywood movies have made them pop-culture cool, but the truth is traditional bows remain rock-solid, efficient hunting weapons. Looking to help your customers dive in or upgrade? Here are some smart choices to fit most any bowhunter’s budget.

Wildlife photography is an exciting profession filled with unpredictable moments. Like when a grizzly decides to get a close look at the camera equipment!

Dry boots, a seemingly-minor creature comfort is thanks to a propane-fueled Peet shoe dryer. One of a growing family of dryers from this venerable company, this version might be the handiest of the lot.

Bluetongue is one of the most destructive whitetail diseases. Learn how you can spot it, what you should do if it pops up in your area, and more.

How to slip in and set up on bucks effectively in riparian habitats.

Kansas officials say hunters contributed more than $600 million to the state's economy last year, and they're hoping to increase that figure with a campaign to attract hunters from out of state.

Southwest Kansas has long been seen as a hunters' paradise, with some of America's biggest whitetail and mule deer bucks and some of the state's best pheasant populations. Now, it could be a paradise for poachers.

A plowed-under field surrounded by an eight-foot-tall fence is all that remains two years after chronic wasting disease (CWD) was linked to Tom and Rhonda Brakke's deer breeding facility.

Energize your fall hunting with these hot new gear items and increase your chances of a successful hunt.

Patent-pending Accu-Clicks engage when you turn the wheel, making it easy for you to adjust the sight to the correct yardage from a distance.

The author spent three days calling bobcats with one of the best cat callers in the business, Rick Paillet — The Verminator. Rick shares his secrets to hunting bobcats in this Q&A.

Archery Trade Association’s leaders expect its balance of new and improved features will make 2015’s Show the biggest and best yet.

After nearly five years since the introduction of the original 3800, the designers at Darton have managed to develop a bow that is both tried and true and cutting-edge new.

On the brink of Mathews’ 2015 bow launch, there’s plenty of speculation that Mathews has something truly special up its sleeve.

Today we're sharing tips from the National Crime Prevention Council that will help keep you and your family safe this Halloween.

In early bow season when the temperature is hot and the rut is weeks or months away, you can still ambush deer and even mature bucks if you know where to hang your treestand.

Savage's Lady Hunter is a capable, accurate rifle built specifically for a woman — and it's also a very manageable gun for youth.

Use this series of distress and vocalization calls this winter to bring in wary coyotes.