The 2025 ATA (Archery Trade Association) Show is where bow dealers can see and test many of this year’s best new products. This year’s show took place at the Indianapolis Convention Center in Indiana, and it’ll return there in 2026, 2027 and 2028.
Consumers aren’t allowed into the show, it’s for the trade only. But these two short YouTube videos give you a behind-the-scenes look at what takes place during this industry-only event.
I’ve been fortunate enough to attend at least 20 of these archery trade shows through the years. I love seeing the new gear, and the show always gets me excited for spring turkey hunting and fall big game seasons.
Enjoy this peek (times two) of the 2025 ATA Show!
















