Zoom Bait Company’s original Brush Hog creature bait has been tempting big bass from coast to coast for decades and has traditionally come in three sizes. Now there's a new size.

Zoom Bait’s new 4.25-inch Magnum Ultra-Vibe Speed Craw — a big brother to the original Ultra-Vibe Speed Craw — is built with the same basic proportions, only 20 percent larger.

Buddy Gross of Chickamauga, Ga., surged on the final day of the four-day tournament on Lake Eufaula to win his first Bassmaster Elite Series title.

Heading south of the border to chase bass? Consider packing these 10 proven lures for Mexico bass fishing that work to put big fish in the boat and smiles on your face.

Professional angler Gerald Swindle of Alabama gives his best tips for catching bass in summer on giant worms.

If you're into sight-fishing for bass, having the right bait that aggravates fish enough to bite is critical. The Psycho Dad might be the best one to try.

Five men to be inducted into the Bass Fishing Hall of Fame include two respected industry leaders and three pro anglers who won Bassmaster Classic titles in the 1990s.