Bernie Schultz Articles

Atlas Hydraulic Jackplate on Ranger Intracoastal boat 1

Tips for Running a Jackplate on Your Bass Boat

Hydraulic jackplates can vastly improve the performance of your bass boat or flats boat, on the top end and in shallow water. They can even improve the ride.

October 21, 2020

Bernie Schultz with Florida Snook

Swim-jig Secrets for Florida Snook

Add a flexible swimmer tail to a jig like the Hildebrandt Drum Roller and you're ready to tangle with whopper linesiders in Florida.

September 03, 2020

Bernie Schultz Yakima Drum Roller with redfish

Redfish Can't Resist This Lifelike Lure

Redfish are one of the most aggressive, wary inshore saltwater species targeted by anglers. They're fun to catch, especially on a simple Yakima minnow lure they — and other fish — simply can't resist.

November 07, 2019