Product Profiles

Zeiss has announced its new Conquest HDX family of binoculars, including the versatile 8x42mm offering.

The Supreme 10x42mm binocular from Winchester is packed with features at a value price.

Thanks to its unique blend and powerful aroma, Cotton Crave from Big & J attracts deer and keeps them coming back.

The Holosun DRS-TH (Digital Reflex Sight-Thermal) redefines the boundaries of red-dot optic technology.

The new 30-inch Bowtech Solution LS checks all the boxes for archers looking for a lightweight and agile hunting bow, while the 34-inch Proven 34 excels when stability and balance are the name of the game.

Savage Arms has announced the addition of two new takedown lever rifles — the Revel Classic and Revel DLX — to its extensive line of rimfire firearms.

Archery hunters can store their bow conveniently on a gun safe exterior with the Steelhead Outdoors Bow Keeper.

The pocket-size Axion XG30 monocular from Pulsar raises the bar for thermal imaging for professional and recreational applications.

Sitka Gear’s new HyperDown Collection represents the pinnacle of warmth, innovation and lightweight performance.

Hoyt Archery recently announced its new lineup of flagship hunting bows for 2025, including the Carbon RX-9 and the aluminum Alpha AX-2 29.

The 2024 Mathews LIFT was one of the company’s best-selling bows of all time, and the 2025 LIFT X pushes the technology envelope even further.

Waypoint Roller Bags from KUIU are a durable travel solution for hunters on the move.

The Alphadawn XP Jacket from Viktos was designed for durability, weather protection and versatile utility.

All-new Nitro-Steel Duplex shotshells from Remington are now shipping to consumers and retailers nationwide.

The Alpha Pursuit boot from Muck Boot Company was designed for mobility and durability.

Tac Shield’s Elkhorn Flex Rifle Sling provides exceptional comfort and security.

From quick mornings on the water to long tournaments, the Live Bait Bucket from Mammoth Coolers is built to serve anglers and stand up to extreme conditions.