A leader in hunting clothing, scent-eliminating liquids and stay-safe tree gear, Robinson Outdoor Products is set to make a change. Effective October 1, 2014, Robinson's ever-expanding product line will no longer be represented by Outtech, Inc.
"We have carefully positioned these brands and specifically engineered our products for expansion into new markets; in many cases markets which are not serviced by the Outtech group," said Robinson President/CEO Scott Shultz.
Though a longstanding tenure with Outtech is coming to an end, Shultz noted that Robinson's focus to meet customer demands by delivering exciting new technologies and branching into new markets has never been more focused.
"Robinson has been represented by Outtech for a number of years, during which time we've worked together to experience great growth and market expansion. This is a tough decision, but strategically, it's necessary move to assure the company's future is secured and its growth potential is maximized."
Robinson's EVP of Sales, Todd Leidall, agrees.
"We look forward to making a very exciting announcement within the next few weeks as we finalize strategic alliances with new sales and marketing partners. These new alliances will allow us to focus more deeply on our largest retailers, explore some potential new markets, and all without sacrificing the all-important dealers."
Never settling or resting on past successes, Robinson continues to push the limits and expand. For more information about Robinson Outdoor Products, visit www.robinsonoutdoorprodcuts.com or call (507) 263-2885.