Scent specialist Wildlife Research Center continues to infuse excitement into this popular segment; for 2012 the big news is the premium Scent Killer Gold lineup. www.wildlife.com

TruGlo’s Aaron Dusek shows off two of the year’s coolest new quivers—the TruGlo Carbon XS (left) and Apex Gear Gamechanger. www.truglo.com; www.apex-gear.com

Two of several new Tink’s products for 2012 are the 40th Anniversary Tink’s #69 Buck Lure in its classic glass bottle, and Tink’s Power Scrape Starter—a synthetic buck lure designed for use the whole season. www.tinks69.com