SABRE Security Equipment Corporation, the leading brand of pepper spray and personal safety products worldwide is celebrating an elite milestone. This October SABRE will surpass the $1 million mark in their donations to their partner of six years, the National Breast Cancer Foundation, Inc.
Like most, the Nance family of SABRE has been touched by cancer, which is why the family-owned company wanted to work with a non-profit that would help others going through the same ordeal. The founder of SABRE passed away from multiple myeloma in 2012 after a fifteen-year battle with cancer.
“Women are the largest users of our SABRE personal safety products. Since we’ve received tremendous support for our brand for four decades, we believe in giving back and helping others,” says current CEO David Nance. “The National Breast Cancer Foundation was very highly ranked and regarded. We learned that a greater percentage of our donations would be used to help fight breast cancer than the other charities we researched.”
Over 80% of the NBCF’s revenue is directed to their life-saving programs each year. The National Breast Cancer Foundation was started in 1991 by a breast cancer survivor with the mission of helping women by educating them about the disease and the importance of early detection. According to National Cancer Institute, when it’s found early in the localized stage the five-year survival rate of breast cancer is 98%. Since 1991, the NBCF has helped over 10,000 women in all 50 states and around the world.
“SABRE Red has been steadfast in their support of NBCF’s mission to help women now,” says NBCF Founder and CEO Janelle Hail. “Since 2008, they’ve raised $1 million and helped provide over 10,000 mammograms and early detection services for those in need. We look forward to this year’s campaign because we know their impact will extend to women in all 50 states.”
SABRE manufactures a line of pink products, four different pepper sprays and a personal alarm to generate funds for the National Breast Cancer Foundation. For each pink product sold, SABRE is able to make a donation. This isn’t just an initiative the company takes on during National Breast Cancer Awareness Month in October, it’s a year-round fundraising effort that supports cornerstones of both organizations: empowering women to protect themselves by giving them the necessary tools and education.
“We are so thankful for the huge support these products have received,” says Nance. “Giving back to the community has always been a strong goal of the company, and we’re thrilled that the success of these products is allowing us to make a real difference.”