PRIME BY G5

Prime by G5My Hooter Shooter tells me almost any modern compound bow is a potential tack driver. My experience with a bow in hand tells me some bows are easier to shoot accurately than are others, and Prime’s new Rival is a case in point. Prime’s unique Parallel Cam system may be the reason – it makes for a very solid, low-torque shooting platform. The new PCXL Cam at the heart of the Rival offers adjustable letoff from 65 percent (for maximum speed) to 85 percent (for maximum comfort). No doubt Prime’s super-strong 7000 series aluminum riser (in one video, it’s shown lifting a pick-up truck) adds to the stability as well. For 2015 the riser has been redesigned to be even lighter while remaining what Prime describes as “the strongest riser in the industry.” Also new for 2015 is the torque-reducing Flexis-AR cable guard system, which can be adjusted to provide optimal fletching clearance. The new Ghost Grip is comfortable but very narrow; an optional full grip is available. At 340 fps, the Rival is plenty fast. The brace height is 6.25 inches and its 35-inch axle-to-axle rating promises balance. Mass weight is 4.3 pounds, draw lengths run from 26 to 30 inches and peak draw weights are 40, 50, 60 and 70 pounds. Finishes include Realtree Xtra, GORE OPTIFADE Concealment Open Country, Blackout, Ice Blue, Red Hot and Gamma Green. The price of the Rival, depending on color, ranges between $999 and $1049.

Don’t worry, Prime didn’t forget about all you competitive archers out there who’ve come to trust Prime bows for putting you atop the podium. The all-new One Series offers shooters two new risers, eyebrow-raising colors, a Flexis-AR tunable roller guard and a sure-to-be-appreciated modular-based Parallel Cam system designed to give you complete control of the draw cycle.

The One-MX is a 39-inch axle-to-axle, 7-inch brace-height, 4.6-pound tack driver. Its 7000 series aluminum riser has been lightened – without affecting overall strength – to boost stability and balance. The aforementioned added customization abilities available in the new Parallel Cam system and Flexis-AR system add to the precision of this fine-tuned instrument and help the bow hit an IBO speed rating of 323 fps. The One-MX comes in draw lengths ranging from 24.5 to 31 inches and draw weights between 30 and 70 pounds. You can expect to pay $1,099 for Black and $1,199 for target models.

Prime’s One-STX was created to meet the expectations of even the most demanding of competitive archers. The One-STX features an all-new shoot-through 7000 series aluminum riser – engineered to be stiff, balanced and light – to provide the shooter with a virtually torque-free shooting experience. The innovative riser design is merged with G5’s Parallel Cam system and new Flexis-AR to give the shooter maximum customization and total control. Said by G5 to be “one of the most accurate bows in the world,” the One-STX mirrors the specs of the One-MX, with draw weights from 40 to 70 pounds. Both the One-MX and One-STX are available in Black and Ice Blue, Red Hot and Gamma Green target bow colors. A price range between $1,399 and $1,499 can be expected when purchasing the One-STX.

For more information, visit www.g5prime.com or call (866) 456-8836.