News
Non Typical Inc. Named Cabela’s Vendor Of The Year
See More News
4/12/2011
Non Typical Inc., makers of the popular scouting camera brand, Cuddeback, has been awarded top honors by leading outdoor retailing giant, Cabela’s.
Non Typical Inc., makers of the popular scouting camera brand, Cuddeback, has been awarded top honors by leading outdoor retailing giant, Cabela’s. Non Typical was presented the award during the retailer’s recent vendor summit at Cabela’s Sidney, Nebraska, headquarters—where the esteemed award is given to the single vendor whose overall performance score is the highest.
“This is a very proud moment,” said Non Typical Founder, Mark Cuddeback. “To be picked as Cabela’s Vendor of the Year, Overall from over 4,500 companies is truly an honor.”
Non Typical was recognized for its outstanding focus on supply chain performance and launching new products on time. Cabela’s, the World’s Foremost Outfitter, selects its Vendor of the Year, Overall based on combined performance ratings indicated on the Supply Chain Report Card. Non Typical scored a perfect 100 percent rating on both flow through and shipping on time. Over the past year, Non Typical tallied up a whopping 99.94 percent total when all categories were totaled.
Cabela’s Executive Vice President and Chief Merchandising Officer, Brian Linneman, praised Non Typical for its attention to retail promotions, quality POP materials, strong in-store training, and great “pull through” of product with National Advertising Campaigns. “This company has spent additional co-op dollars on back cover opportunities, in-season rebate programs, and holiday promotions at retail that result in compelling prices to the customer,” said Linneman.
Cuddeback believes that the Vendor of the Year, Overall award is “a great win for all Non Typical employees and suppliers.” The people who work for Cuddeback are outdoor enthusiasts who are intimately acquainted with the need for creating durable, quality products. They also understand the value of Non Typical’s offerings to premier partner, Cabela’s, for continued growth in hunting, fishing, camping and related outdoor arenas.
About Non Typical Incorporated
For more on Non Typical Inc. go to at www.cuddeback.com.
More about Cabela’s can be found at www.cabelas.com.
